The importance of Awareness Days

As we enter each new year, we see more and more Awareness/National Days populating our calendars. Though some may seem rather obscure, the majority can be inspiring and put much needed emphasis on a lot of health, social and cultural topics.

Whilst some employers may see awareness days as a ‘tick box’ exercise and pay little attention to them in practice, acknowledging these days within the workplace can actually help cement an inclusive workforce culture and provide great benefit to employees.

Dedicated days and longer focus periods raise valuable awareness about specific topics which may not be widely understood. The newly-labelled ‘Brew Monday’ and other days such as ‘Time to Talk’ provide employees with a platform to discuss mental health, a topic which they may not have otherwise approached had there not been express opportunity. For example, Neurodiversity Celebration Week puts a spotlight on learning differences, aiming to change the way these are perceived. This may help employers become more aware of the different approaches to learning and perhaps implement alternatives in the workplace as a result, ensuring a level playing field for all.

Of course, the above are just a few examples of the numerous days available and employers may wish to consider the most applicable and relevant days for their workforce. Putting particular emphasis on certain topics will increase wider understanding across an organisation. As a result, the workforce as a whole may feel better equipped to provide much needed support to employees and colleagues when they are navigating major life events. Individuals feel included, with differences understood and even celebrated.